Shopping at Lotti & Wren, Caernarfon - pink bicycle with bunting spelling out 'croeso' - Buy Local Gwynedd

What type of person shops local?

  • Those who want the local economy to thrive
  • Those who want local people to have good employment prospects and fair working conditions and wages
  • Those who want to know more about the origins and quality of the things they buy
  • Those who want to see local farmers, food producers and craftspeople being paid a fair price for the goods they produce
  • Those who want a better choice in the goods available to buy, by asking shopkeepers to stock specific items

In a nutshell – people like you!

Isn't shopping locally more expensive?

It can be, yes. But often, it’s actually cheaper – and what’s more, the people who make the products you buy are more likely to get a fair price for the things they make than if they were having to offer massive “economy of scale” discounts to the large chains.

Try to think about it as an investment. A strong local economy means there is more money available for employing local people. If you found yourself in the upsetting position of losing your job, a strong local economy makes it more likely that you would find a new job more easily.

Ask yourself the question: can I afford to spend an extra couple of pence on some of the goods I buy regularly, in order to help local traders stay in business, or would I prefer to save that extra couple of pennies so that a faceless supermarket shareholder in another country can get richer?

And what support is there for me if I do get involved?

Someone from the project can help:

  • signpost you to potential funding pots,
  • put you in touch with like-minded people in your area who you could benefit from working with,
  • show you examples of best practice in other areas,
  • direct you to relevant training opportunities,
  • talk you through the various toolkits available on this site

Each idea is going to be unique to your area so we are here to listen to what you have to say, and then try and give you as much support and guidance in order to make your ideas a reality.

How do I list an event?

Please use the ‘add an event’ form to notify us of your event, and we will upload it to the website for you.

How do I supply an article or news story for the blog?

Please contact us by sending an email to Please note that any articles you send us will be vetted and may be edited.

Other ‘buy local’ schemes in other parts of the UK use incentives such as reward cards and local currencies as an incentive to shop local. Is this sort of incentive going to happen in Gwynedd?

At the moment, something on this scale across the whole County is not feasible…Gwynedd is a very large county geographically and there are so many different types of villages, towns, cities, businesses and customers, it would be very difficult to put a scheme like this together on such a large scale. A loyalty card scheme has never been developed on a county-wide scale. However, if any groups with a similar product or in the same area want to develop an incentive scheme under the guidance of the Buy Local Gwynedd project we would be more than happy to help and would be very excited to see something like this being trialled in Gwynedd.

Branches of the big chain stores employ local people too – it’s not just small local independent businesses that provide employment. Doesn’t the money stay local either way?

Buying local means different things to different people; it can mean supporting local producers or buying from independent businesses in the community where we live. To others, it means keeping our money within Gwynedd rather than going over the border to the next county which would mean shopping in the chain stores in our major towns and cities rather than travelling into Conwy, Anglesey, Powys, Wrexham or even over the border to Chester, and therefore safeguarding jobs for local people. The economic benefit of shopping in an independent shop or business is far greater than shopping in a ‘local’ chain store, as the profit made on your shopping stays in the local community (i.e. the business owner and their family) rather than disappearing into a very big bank account for a multi-national company.

Who is the team behind Buy Local Gwynedd?

The Buy Local Gwynedd project has been developed by Gwynedd Council as one of its priority projects over the next three years. It was identified as a priority due to a recognition that Gwynedd Council wanted to strengthen its links with the business community, and that in order for the businesses of Gwynedd to thrive and succeed something needed to be done to ensure that the people of Gwynedd recognise the importance of spending their money locally in order to ensure a strong and robust economy for the future. The project also sits alongside a number of national campaigns and projects to encourage buying locally.

Gwynedd Council is supporting the project from its inception, and is confident that the business sector will carry on the scheme’s work in future.

What future developments to the website, and the scheme generally, are planned?

The website will be continually updated with news, events and tools regarding Buy Local Gwynedd. The scheme is in its infancy, and the future developments will mainly be determined by the business sector and voluntary groups of Gwynedd as they develop and trial innovative, exciting and new ideas about how to change consumer habits and get everyone shopping locally!